A multi-talented Halifax-based music ensemble that weaves old school rhythm and blues, soul and funk with contemporary urban rhymes and beats, Nu Gruv draws on influences from Aretha Franklin, Luther Vandross, Alicia Keys, Jocelyn Brown, Curtis Mayfield and many others, as the band and lead singer, Asia weave an unrivaled environment of dance-inducing sound.
The Nu Gruv horns most recent addition is fronted by a sax magician.
In 2005 the band won the ANSMA (African-Nova Scotian Music Association) award for Best R & B Group, and was nominated for the CBC Galaxy Radio Rising Star, Entertainer of the Year and Artist/Group of the Year Awards. The band was also selected by MIANS as on official showcase group during Nova Scotia Music Week. In 2006 they showcased for East Coast Music Awards and the 2006 JunoFest. The band has performed this pass summer in many, many - concerts and festivals.
Asia and Nu Gruv – they’re cool, they’re hot and they will MAKE YOU DANCE! It’s only a matter of time before this dynamic group of musical magicians becomes a household name in Atlantic Canada and beyond.